ABOUT JESSIE

Jessie, a Sonoma County native, has been an integral part of the hospitality and marketing landscape in the wine industry for over twenty years. Renowned for her creative and social skills, she has consistently infused her career with unique experiences. Her love for food, hospitality and connecting with people steered her towards a fulfilling path in the wine business. Throughout her career, Jessie has been passionate about promoting wellness and a balanced lifestyle.

Aside from her professional pursuits, Jessie is deeply committed to fitness and enjoying the great outdoors through activities like hiking, cycling, and kayaking. Her personal health journey gained a new dimension in 2014 following a diagnosis of Polycystic Ovary Syndrome (PCOS), known for its challenging array of symptoms like obesity, anxiety, and depression. This spurred her to explore a healthier lifestyle more seriously, focusing on nutrition and wellness approaches that address metabolic syndrome and insulin resistance.

Jessie’s health and wellness journey led her to delve into yoga and holistic health. In 2021, she took a significant step to deepen her wellness practice by working towards a yoga certification. Now a certified 200hr yoga instructor, Jessie embodies a joyous and balanced lifestyle both on and off the mat. She’s also progressing towards her 500hr certification. Jessie provides one-on-one yoga sessions and in the warmer months, she offers unique backyard yoga classes, enhancing the communal aspect of health and wellness.

In her career, Jessie has continued to focus on marketing and brand management in the wine industry and beyond. She is the founder of Treetop Digital Creative, a company specializing in digital marketing and brand management, where her expertise in the field shines through. Her business acumen, coupled with her creative flair, has made her a sought-after professional in the industry.

Family is central to Jessie’s life; she is a wife and step-mother to two grown boys and a mini Australian Shepard. Her husband, a chef, occasionally collaborates with her, especially in the kitchen. Jessie’s passion for Sonoma County is reflected in her involvement with local hospitality, including wedding assistance and providing concierge services. Her interests include reading, writing (as a published beverage and travel writer), exploring, and spending quality time with family and friends. Jessie’s life is a testament to her dedication to health, wellness, and her professional endeavors, inspiring those around her with her journey.